What Programmatic How does programmatic advertising work? In this guide we explain how. Therefore, advertising works inGoogle DV360and how to do programmatic advertising from scratch. Can you imagine being able to use the capacity of Big Data and the power of Artificial Intelligence to create, segment, optimize and improve the […]
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If you want How to know how to make a digital marketing plan with strategy, objectives, phases, tools and examples of. Therefore, marketing plans already prepared, this guide will help you create a marketing plan for SMEs. Knowing how to make a digital marketing plan is a task that requires […]
What is international SEO ? How to position a website in another country? If you. Therefore, want your website to appear at the top of Google in other countries, this topic on international positioning interests you. Nowadays we all know the importance of SEO when it comes to achieving an […]
This is what we look for on many occasions, but when push comes to shove it is not fulfilled. We usually end up sacrificing one of the three criteria. In the world of digital marketing (and many others), we could put it like this: I want something that works well, […]
We have been talking for months about the advances in generative artificial intelligence , the uses of ChatGPT, the images that Midjourney, Bing and the rest of the tools that are emerging can generate. Investment funds and companies are investing heavily in artificial intelligence, but the reality is that they […]
For some time now , the speed of content generation has been multiplying and with the arrival of generative . Artificial intelligence it has skyrocketed even more. Before its arrival, the volume of content was already overwhelming, . ChatGPT has only added more fuel to the fire. It is much […]
SEO is one of the most popular types of digital marketing services. But it can be challenging to sell because there are many types of SEO services and service providers offering them. That’s why we created this guide. Learn the basics and then follow our five steps to help you […]
Standard operating procedures make your work faster, easier, and more scalable. This is particularly true in the case of SEO, where a lot of the tasks are simple and repeatable. Things like adding meta tags, maintaining a proper URL structure, adding internal links, and optimizing your images are all easy […]
Google aims to rank the most relevant results for searchers. So if your content isn’t relevant, it won’t rank. But relevance isn’t just about including your keyword a bunch of times. In fact, it isn’t about that at all. In this guide, you’ll learn how to create relevant content that […]
A way to capture leads Since the existence of social mia, I have been a complete The discovery disbeliever about Twitter as a marketing tool. I have always seen it as a toxic social network, full of frustrat people who were only there to vent like someone who goes to […]
