A blog post from leading digital marketing firm Vibrant Media notes that seven out of ten content planners plan to add virtual reality to their strategies in the future.
According to an article by the Global Windex agency, a quarter of users who choose to experience virtual reality believe this sophisticated system has great potential for marketing companies’ products. Furthermore, it also states that 64% of consumers agree that virtual reality is most effective in video games, leaving 52% in film and television.
Since 2018, 35% of brands are using live content (direct communication with users) on social media. Facebook Live content has a paraguay phone number library 4.3% engagement rate, compared to 2.2% for recorded and
subsequently published videos
According to Hubspot , 90% of all video views on Twitter are from mobile devices. In this regard, Google found that 85% of adults tend to watch content on multiple devices simultaneously.
As IEBS maintains, videos will continue to be a trend throughout 2020. Digital marketing and social media experts estimate that 80% of the content we consume online will soon be solely audiovisual. The article adds that, according to Entrepreneur , 200 million Instagram users create stories each month. This is why we emphasize the importance of social media presence for the success of any digital marketing strategy.
For its part, HootSuite
, a platform for managing multiple social media accounts simultaneously, states that 64% of digital professionals are opting to implement this type of strategy in their advertising campaigns.
A clear example that the future of digital content is focused on audiovisual content is TikTok . This social network, singapore lead launched in 2016, currently has 1.5 billion users. Of that total, 52% are under 25 years old, while 27% are adults between 30 and 40 years old. These numbers confirm not only that the coinbase is an app that lets you buy and sell trend is leaning toward video platforms, but also that the market is targeting a younger audience.